Shrinkflation makes everything less exciting as foods and products shrink while clever tricks fool shoppers into paying the same.
If you’ve noticed your favorite products looking a little sadder lately, congratulations, you’ve met shrinkflation. It’s that magical phenomenon where everything seems to get smaller, yet prices stubbornly stay the same. From foods to everyday products, shrinkflation makes everything less exciting, turning shopping trips into a test of your patience and your eyesight. Clever tricks fool shoppers into thinking they’re still getting a full portion, while secretly someone somewhere is quietly laughing. You might open a package expecting abundance, only to find a barely-there version of what you remembered. It’s subtle, sneaky, and strangely consistent, making you question whether you imagined how big it used to be. And the best part? It happens everywhere, with every product you didn’t realize you depended on. Some call it clever marketing, others call it robbery in plain sight. Either way, shrinkflation has perfected the art of making everything less exciting while keeping you paying full price.
















































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